Sunday 12 October 2014

Pitch Target Audience Feedback

I have received some target audience feedback from Rosie, as she is part of the target audience for the indie genre. Rosie listens to indie artists such as:

  • Ed Sheeran
  • Nina Nesbitt
  • Ellie Goulding
  • Lorde
  • Birdy
Therefore, making her ideal to collate target audience feedback from. I showed her the pitch for our indie music video and asked her the following questions:

1. Do you feel that our concept is suitable for our target audience? If so why? If not why not?
2. Do you think that our idea is achievable?
3. Do you feel that anything in our pitch is not going to work? Why?
4. Do you think that our clothing and make-up aspects of our music video are appropriate for our genre?
5. What would you expect to see in an indie music video?

From collecting this target audience feedback I have learnt that:
  • Our concept is suitable for our genre as its similar to other videos in its genre
  • May have issues recording in rain/wind - electrical equipment may be a hazard
  • Gaining access to the drama studio may be an issue
  • The clothing and make-up aspects are appropriate for our genre as it has a relaxed, chilled tone to it.
  • Expectations for an indie music video would be: relaxed clothing, scenes in outdoor locations.
As blogger wont  let me embed the YouTube video of Rosie's feedback, here is the link:

https://www.youtube.com/watch?v=0bvEWySaNOg

I also received target audience feedback from Jess, I did this as she is a female and in our target age range, therefore making her an ideal candidate to review our pitch and highlight any issues with our concept.

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